Knowing When to Outsource so you don’t Bottleneck Your Business

woman in chair with glasses yellow

The Fresh Princess of Email Marketing, Liz Wilcox is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships + make real money with emails. She’s best known for selling a blog, turning a $9 offer into multiple six-figures (without ads), and helping you untangle the email “knot” with pop culture references. She loves the 90s, headbands, and the beach. 

The Importance of Establishing Your Brand

I’ve learned many lessons throughout my time as a female entrepreneur, but one thing that I have learned as my business has shifted, is that each shift is different– *but* no matter the difference, each shift was made easier with effective branding. As people, we do not just stay the same. We evolve, we grow, we change. Because businesses are run by these ever-changing people, it stands to reason that businesses might evolve as well. Join me as I talk about the importance of establishing your brand and knowing when to rebrand, especially when it comes to a timely PIVOT!

I’ve learned many lessons throughout my time as a female entrepreneur, but one thing that I have learned as my business has shifted, is that each shift is different– *but* no matter the difference, each shift was made easier with effective branding. As people, we do not just stay the same. We evolve, we grow, we change. Because businesses are run by these ever-changing people, it stands to reason that businesses might evolve as well. Join me as I talk about the importance of establishing your brand and knowing when to rebrand, especially when it comes to a timely PIVOT!

Recovering in Business when Burnout Hits

business burnout

Entrepreneurship can be a rollercoaster for your emotions, ammiright? For some, you may have started your business because you were feeling a bit… underappreciated in your old position? Maybe you even felt undervalued? Ringing any bells?? Maybe you just completely lost interest or the job didn’t spark your joy after a while. Or perhaps, you woke up from an autopilot-like state and realized… you never felt that “spark” to begin with.